Restaurant Training Manuals, Books, and DVDs


Better Service - Better Tips - Better Life

Susie Ross
Susie Ross

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For Further Information about Restaurant Training:
Call (720) 203-4615
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Colorado Restaurant Association



Below you will find a selection of restaurant training DVDs and manuals to benefit your hourly front-of-house staff and managers, including a book exclusively for individual waiters who are always looking to learn more, or for people who have never waited tables and would like to learn the basics before applying for a job in the restaurant business. All training manuals & seminars are designed to help your FOH staff be the best possible representatives of your restaurant. Servers will learn the subtle art of suggestive selling; hosts and bus people will learn to be team players with the servers and create an inviting atmosphere for your guests.

Wait staff training seminars are available by calling
720-203-4615.

 

Waiter Training BookA Waiter's Training

Only $11.95     E-Book
Only $32.95     Hard Copy

A handy book for anyone who wants to be a waiter and for the experienced waiter who just wants to learn a little more! Includes the basics of waiting tables as well as a detailed script with all the subtleties of five-star service.

Written in a casual, easy to read manner, with personal experiences and situations. You will also find the basics of alcohol and wine, including how to serve wine and pairing wine with food. Perhaps the most valuable aspect is the art of suggestive selling, which makes you more money and serves the ultimate customer service experience to the guest, the reason we all want to learn how to do this job better!

This book is written by Susie Ross, trainer and consultant of Waiter Training.

THIS BOOK WILL BE EMAILED TO YOU!
PLEASE ALLOW 24 HOURS FOR DELIVERY;
SEMINARS OR TRAVEL COULD BE HAPPENING
WHEN YOU PLACE YOUR ORDER!

HARD COPY AVAILABLE FOR ONLY $32.95!
HARD COPY OF THIS BOOK WILL BE SENT TO YOU VIA FED-EX; PRICE INCLUDES REGULAR SHIPPING. IF YOU NEED FASTER DELIVERY, PLEASE CONTACT WAITER TRAINING AT 720.203.4615.
THE BUTTON BELOW WILL ORDER YOUR HARD COPY.

Service That Sells! for Full Service Restaurants DVD

Only $137.00     DVD

Service That Sells! This best-selling DVD has real-world selling and service strategies guaranteed to improve profitability. (Full-service version – includes alcohol service content.) CLICK THE DISC to watch a clip.

This DVD uses real-world scenarios and training examples to improve customer service, increase sales and reduce turnover. It features:

  • How-to examples for all major restaurant positions.
  • Specific ways increase guest loyalty
  • Strategies to implement the Service That Sells!
  • 3-legged stool philosophy of caring behavior, precision service, and sales performance.
  • Easy-to-implement pre-shift training techniques
  • Much more!

No Train? No gain! Use Service That Sells! The Video to increase profits in your restaurant. DVD – 22 minutes. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $137.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

Service That Sells! for Family Dining Restaurants DVD

Only $137.00     DVD

Service That Sells! The DVD – This best-selling DVD has real-world selling and service strategies guaranteed to improve profitability from the front to the back of the house. (family dining version) CLICK THE DISC to watch a clip.

This DVD uses real-world scenarios and training examples to improve customer service, increase sales and reduce turnover. It features:

  • How-to examples for all major restaurant positions
  • Specific ways increase guest loyalty
  • Strategies to implement the Service That Sells!
  • 3-legged stool philosophy of caring behavior, precision service, and sales performance
  • Easy-to-implement pre-shift training techniques
  • Much more!

No Train? No gain! Use Service That Sells! The Video to increase profits in your restaurant. DVD – 22 minutes. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $137.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

Now That's Service That Sells!  DVD - The Art of Managing the Sizzle

Only $77.00     DVD

Now That's Service That Sells! The Art of Managing The Sizzle - waitstaff training DVD. CLICK THE DISC to watch a sample clip!

The server DVD clip is below.

Created as a second chapter to Service That Sells!, Now That's Service That Sells! is a joint effort between Pencom International and well known restaurant operator, author and speaker, T.J. Schier, and is targeted to operators competing in today's challenging economic times. (Manager Version 35:44 min-Staff Version 17:00 min)

As guests become more savvy -- and competition more fierce, Now That's Service That Sells! leads restaurant managers of all types of operations to action-oriented concepts of better ways to "serve-us" instead of just delivering traditional, generic service.

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Quick Service That Sells!  DVD

Only $77.00     DVD

Quick Service That Sells! The DVD for front-line QSR employees focusing on the eight areas of customer satisfaction. CLICK THE DISC to watch a sample clip.

This DVD training program was designed specifically for front-line quick-service employees. It includes:

  • Examples and training scenarios that will create positive energy and excitement about working in the QSR environment
  • Specific ways to enhance the guest dining experience
  • Scenarios that will help employees enhance the guest dining experience
  • On-screen narration that reinforces real-world examples
  • Strategies to improve speed, accuracy, quality, value, consistency, service, atmosphere and personalization
  • Consistent message to all your staff

Both English and Spanish versions on the same DVD. (9 minutes)

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING.

 

Real World Selling:  Start to Finish DVD (For Full Service Restaurants)

Only $137.00     DVD

Real-world Selling: Start to Finish (DVD). Your servers will learn how to sell more through scenarios and examples they can relate to and implement today. (Full-service version) CLICK THE DISC to watch a sample clip.

This reality-based DVD features real-life servers in real-life restaurants imparting motivational wisdom about service and sales. DVD will help full service restaurant managers:

  • Enhance the bottom line Improve guests' perceptions of the operation
  • Increase check averages and tips
  • Build confidence in service staff by helping them understand the importance of product knowledge
  • Improve guest service and overall dining experience
  • Improve staff buy-in by using real servers in situations they can relate to
  • Understand and teach the role of suggestive selling in the service experience
  • Communicate a clear and consistent training message

Real-world Selling: Start to Finish - Full Service Version. DVD – 18 minutes. Be sure to check out related products and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $137.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Real World Selling:  Start to Finish DVD (For Family Dining Restaurants)

Only $137.00     DVD

This reality based program features real-life servers in real-life restaurants imparting motivational wisdom about service and sales. CLICK THE DISC to watch a sample clip.

This reality-based DVD features real-life servers in real-life restaurants imparting motivational wisdom about service and sales. DVD will help full service restaurant managers:

  • Enhance the bottom line Improve guests' perceptions of the operation
  • Increase check averages and tips
  • Build confidence in service staff by helping them understand the importance of product knowledge
  • Improve guest service and overall dining experience
  • Improve staff buy-in by using real servers in situations they can relate to
  • Understand and teach the role of suggestive selling in the service experience
  • Communicate a clear and consistent training message

Real-world Selling: Start to Finish - Full Service Version. DVD – 18 minutes. Be sure to check out related products and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $137.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Real World Selling:  Appetizers DVD

Only $77.00     DVD

This Real World Selling DVD will help your staff understand how selling more appetizers can put more money in their pocket. Perfect for pre-shift team meetings. CLICK THE DISC to watch a clip.

This DVD features real servers "live" in a restaurant. Perfect for a training tool in a full-service or family dining style restaurant, this DVD will:

  • Increase appetizer sales using product knowledge, available props and appetite-tempting dialogue
  • Show your staff how to achieve the perfect guest check from the start by suggesting appetizers to every table in their opening dialogue
  • Create better staff buy-in to your training because your servers see scenarios with real servers just like themselves
  • Teach servers to know their appetizers and time their suggestions
  • Provide the perfect training exercise for pre-shift meetings
  • Increase guest service and overall dining experience

Real-world Selling: Appetizers - DVD – 8 minutes. Be sure to check out related products below, and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Real World Selling:  Beer DVD

Only $77.00     DVD

This Real World Selling DVD will help your staff understand how selling more appetizers can put more money in their pocket. Perfect for pre-shift team meetings. CLICK THE DISC to watch a clip.

This DVD features real servers "live" in a restaurant. Perfect for a training tool in a full-service or family dining style restaurant, this DVD will:

  • Increase appetizer sales using product knowledge, available props and appetite-tempting dialogue
  • Show your staff how to achieve the perfect guest check from the start by suggesting appetizers to every table in their opening dialogue
  • Create better staff buy-in to your training because your servers see scenarios with real servers just like themselves
  • Teach servers to know their appetizers and time their suggestions
  • Provide the perfect training exercise for pre-shift meetings
  • Increase guest service and overall dining experience

Real-world Selling: Appetizers - DVD – 8 minutes. Be sure to check out related products below, and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Real World Selling:  Wine DVD

Only $77.00     DVD

Use this wine breakout DVD to demystify wine, breaking down the elements of product knowledge, tableside sales and presentation skills. CLICK THE DISC to watch a clip from this waitstaff training DVD.

Perfect for any full-service restaurant or bar, this DVD features real servers demonstrate wine selling and serving techniques. Servers will learn:

  • The importance of knowing your wines and matching wines with food selection
  • How to guide guests to the wine that fits the guest, the occasion and the dining experience
  • Varietal differences among reds and whites
  • Attributes of Champagne and Sparkling Wine and when to suggest them
  • How to use targeted questions such as "Do you prefer red or white?" to lead guests to the perfect selection
  • How to present, open and serve wine properly

Real-world Selling: Wine. DVD – 11 minutes. Be sure to check out related products below, and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Real World Selling:  Desserts DVD

Only $77.00     DVD

Use this Real World Selling breakout DVD to complete your guests' dining experience and complete your guest check! CLICK THE DISC to watch a sample clip from the DVD.

Nothing tops off a perfect dining experience like the perfect dessert. Your guests will value a server who knows how to describe the scrumptious treats on your menu in mouthwatering detail. Real World Selling: Desserts is a fantastic way to show your staff how to enhance each guest's experience and put more tips in their pocket!

Perfect for any full-service or family dining restaurant, this DVD demonstrates effective techniques to sell desserts such as:

  • Know your desserts. Taste them. Know the ingredients. Practice descriptions
  • Use tempting descriptions that appeal to the senses
  • Can't sell one to every guest? Sell one to the table with four forks!
  • Reinforce your guests' choices
  • Use the dessert delivery to entice guests at other tables

Real-world Selling: Desserts - DVD – 8 minutes. Be sure to check out related products below, and download our free completion certificate for this server-focused training program

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Sell More Beer DVD

Only $77.00     DVD

Sell More Beer – Training DVD to increase product knowledge of beer products and overall beer sales. For full-service restaurants and bars. CLICK THE DISC to watch a sample clip.

This DVD, presented from the server's perspective and based on real-world sales and service scenarios will help full-service restaurant and bar managers…

  • Increases product knowledge
  • Increases beer and food sales and tip income
  • Have tangible content and training ideas for quick training sessions and pre-shift meetings
  • Teach suggestive selling tricks of the trade such as body language, reading the guest and timing
  • Show good and bad examples of beer service techniques
  • Customize cost saving ideas to their organizations
  • Show wait staff the impact of up-selling on sales and tips
  • Set service expectations
  • Build repeat business
  • Save money by teaching proper pouring techniques

Sell More Beer – DVD – 25 minutes. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Pour on the Profits DVD

Only $107.00     DVD

Pour on the Profits – Bar Sales Training DVD - Dramatically increase your bar sales and improve your service with these innovative strategies. Perfect for any full-service restaurant or bar. CLICK THE DISC to watch a sample clip.

This wait staff and bartender training DVD teaches staff a step-by-step approach to improve service and sales. Perfect for any restaurant or bar manager/owner who wants to:

  • Dramatically increase bar sales and tips for staff members
  • Improve guest service
  • Turn basic product knowledge into product wisdom to spice up sales dialogue
  • Improve their sales and up-selling behaviors on items such as premium liquors
  • Put new sales behaviors into action

Sell More Beer – DVD – 25 minutes. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $107.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Heads Up!  Tapping Into Craft Beer DVD

Only $77.00     DVD

Heads Up! - craft beer training DVD demystifies the varieties of craft beer on the market and teaches valuable product knowledge to help servers sell more effectively. Perfect for any full-service restaurant or bar. CLICK THE DISC to watch a clip!

More fun than a hoppy pilsner, this fun and upbeat wait staff and bartender training DVD covers important topics related to craft beer such as:

  • Product knowledge about the types of beers & what makes them important
  • Fun facts about craft beer, such as its history and how it’s made
  • Strategies on how to sell more premium beer
  • Advice on food & brew recommendations
  • Segment reviews will reemphasize what your staff needs to know
  • How to make more money selling craft beer.
  • Cost effective way to increase sales & server tips.

Presented in segments to make re-training simple and for easy use in pre-shift team meetings. Heads Up!– DVD – 18 minutes. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Harassment in Hospitality DVD

Only $157.00     DVD

Harassment In Hospitality DVD – the perfect tool for any restaurant manager wanting to increase awareness (and decrease liability) in the workplace related to race, gender, disability and religion. CLICK THE DISC to watch a clip.

This award-winning DVD may be the difference between workplace harmony and a costly lawsuit in your restaurant. If you’re a manager of a quick or full-service restaurant, you can’t afford to not implement training on harassment. Using examples specific to the hospitality industry, this DVD includes:

  • Easy for both staff & management to identify with real employees & real situations
  • Easy to understand legal language
  • Realistic examples of harassment in the workplace related to race, gender, disability, and religion
  • Scenarios that will help managers recognize & deal with problem behavior
  • Helps protect your company from potentially costly lawsuits
  • Strategies that will help to create a harassment-free workplace for you & your employees
  • Helps protect your company from potentially costly lawsuits

Harrassment in Hospitality – DVD – 28 minutes. Be sure to check out our free downloadable implementation guide, policy, forms, and completion certificate. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY $157.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Grime Doesn't Pay DVD

Only $77.00     DVD

Grime Doesn't Pay DVD. This DVD program demonstrates visually how to see your restaurant through the eyes of your guests. CLICK THE DISC to watch a sample clip.

Appearances are everything! Take a mere 6 minutes to illustrate to your staff the importance of cleanliness in the eyes of your guests. Humorous, but to the point, this program is a great tool for your trainer to make a point about cleanliness. Download the FREE instructor guide and FREE learner skillbook for a complete training package.

  •  Appropriate for both front and back of the house employees
  • Fun and easy way to address the problem areas of cleanliness in a restaurant
  • Shows how every employee can affect cleanliness as it affects the guest
  • Total training, including the skillbook, can be completed in about 30 minutes.

Grime Doesn't Pay DVD-Six minutes to cleanliness in your restaurant. Download free instructor guides and workbooks.  Download free instructor guides and workbooks.

DVD AVAILABLE FOR ONLY 77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Staff Up! DVD

Only $77.00     DVD

Staff Up! This restaurant management DVD explores the critical areas of staff planning, recruiting and interviewing. CLICK THE DISC to watch a sample clip.

This DVD, designed specifically for the hospitality industry, teaches restaurant managers how to plan staffing strategies, recruit quality employees, and interview prospective staff members for maximum effectiveness. The Staff Up! DVD program includes:

  • Planning techniques to help you establish ideal staffing levels
  • Strategies to help you minimize turnover
  • Behavioral-style interviewing techniques

More than just tips and tricks, this live seminar presentation will help you develop a plan of action to turn the tables on turnover in your operation. Be sure to check out related products below.

DVD AVAILABLE FOR ONLY 77.00!
 PRICE INCLUDES SALES TAX AND USPS REGULAR SHIPPING.
THIS BUTTON WILL ORDER YOUR DVD WITH REGULAR SHIPPING. 

 

Host Manual

Host Manual

Only $34.95     E-Book
Only $69.95     Hard Copy

Reinforce your values and standards for the host position with this manual. Use with your quality training to instill the teamwork ethic.

The Host Manual covers everything that a host is expected to know in his/her job, including telephone etiquette, professional attitude and appearance and controlling the floor. The information in this manual, in conjunction with a restaurant's on-the-job training, will prepare a person to be a team player while performing his/her duties as a host.
See excerpts from the manual

THIS MANUAL WILL BE EMAILED TO YOU!
PLEASE ALLOW 24 HOURS FOR DELIVERY;
SEMINARS OR TRAVEL COULD BE HAPPENING
WHEN YOU PLACE YOUR ORDER!

HARD COPY AVAILABLE FOR ONLY $69.95!
HARD COPY OF THIS BOOK WILL BE SENT TO YOU VIA FED-EX; PRICE INCLUDES REGULAR SHIPPING. IF YOU NEED FASTER DELIVERY, PLEASE CONTACT WAITER TRAINING AT 720.203.4615.
THE BUTTON BELOW WILL ORDER YOUR HARD COPY.

Servers Manual

Servers Manual

Only $55.95     E-Book
Only $99.95     Hard Copy

This manual, in use with your quality training and your restaurant's general policies, will guide your servers to improve customer service and increase sales.

The Server Manual is designed to help your service staff better understand their role in the restaurant. They will learn the basic techniques that best guide your guests' dining experiences and, because of their superior customer service, how they can make more money through suggestive selling! Includes standard rules, disciplinary issues and a general script for service.

See excerpts from the manual

THIS MANUAL WILL BE EMAILED TO YOU!
PLEASE ALLOW 24 HOURS FOR DELIVERY;
SEMINARS OR TRAVEL COULD BE HAPPENING
WHEN YOU PLACE YOUR ORDER!

HARD COPY AVAILABLE FOR ONLY $99.95!
HARD COPY OF THIS BOOK WILL BE SENT TO YOU VIA FED-EX; PRICE INCLUDES REGULAR SHIPPING. IF YOU NEED FASTER DELIVERY, PLEASE CONTACT WAITER TRAINING AT 720.203.4615.
THE BUTTON BELOW WILL ORDER YOUR HARD COPY.

Busser Manual

Bus People Manual

Only $34.95     E-Book
Only $69.95     Hard Copy

The Bus People Manual includes general expectations of this position. Use with your on-the-job training to help him/her become a team player and confident in his/her performance.

This manual, when used with your quality training, will enable your bussers to better perform their jobs and fulfill expectations. General rules and regulations are covered, as well as proper bussing procedures, helpful hints and general duties to be performed. Don't underestimate the importance of your bus staff. They are part of the overall impression your customers perceive.

See excerpts from the manual

THIS MANUAL WILL BE EMAILED TO YOU!
PLEASE ALLOW 24 HOURS FOR DELIVERY;
SEMINARS OR TRAVEL COULD BE HAPPENING
WHEN YOU PLACE YOUR ORDER!

HARD COPY AVAILABLE FOR ONLY $69.95!
HARD COPY OF THIS BOOK WILL BE SENT TO YOU VIA FED-EX; PRICE INCLUDES REGULAR SHIPPING. IF YOU NEED FASTER DELIVERY, PLEASE CONTACT WAITER TRAINING AT 720.203.4615.
THE BUTTON BELOW WILL ORDER YOUR HARD COPY.

Manual Package

SPECIAL OFFER - FREE MANUALS
FREE manual package with training - A $159.95 value.
Seminar Pricing Page

Manual Package

Only $111.95     E-Books
Only $219.95     Hard Copies

Get all three manuals: Server Manual, Host Manual and Busser Manual to better train your front of house staff. Each manual contains specific information for the titled position, including general rules and regulations to be followed while at work. Get your staff working as a team and help insure the success of your business by creating an atmosphere to which your customers will want to return.

See excerpts from the manual

THESE MANUALS WILL BE EMAILED TO YOU!
PLEASE ALLOW 24 HOURS FOR DELIVERY;
SEMINARS OR TRAVEL COULD BE HAPPENING
WHEN YOU PLACE YOUR ORDER!

HARD COPY AVAILABLE FOR ONLY $219.95!
HARD COPY OF THIS BOOK WILL BE SENT TO YOU VIA FED-EX; PRICE INCLUDES REGULAR SHIPPING. IF YOU NEED FASTER DELIVERY, PLEASE CONTACT WAITER TRAINING AT 720.203.4615.
THE BUTTON BELOW WILL ORDER YOUR HARD COPY.

 

Training seminars are available by calling
720.203.4615

Email